5 Reasons You’ll Fall in Love with Period-Proof Swimwear

Period swimwear has been growing in popularity over the past few years, and for good reason! Period-proof swimwear offers a safe, stylish, secure, and sustainable alternative to tampons or menstrual cups that can be used for swimming on your period. But still, many women who discover period swimwear have their initial reservations. It can be daunting to try something new, but we know that once you take that leap, you’ll fall in love with period swimwear. Here are just a handful of reasons to try and love period-proof swimwear.

No more FOMO

Never miss a pool or beach day with your friends and family again! We all know the story too well of having a pool party, holiday or beach plans – all revolving around swimming – coming up and the day comes and Aunt Flo has decided to pay an unexpected visit. Typically, your choices are to use a tampon which can be uncomfortable, not to mention manufactured with nasty chemicals and quickly ends up in landfill; or to miss out on swimming and sit on the side lines. If you ask us, neither of these options sound great.

‌Period swimwear to the rescue! No one should have to miss out on fun times because of their period, a completely normal bodily function. That’s why we’re 100% here for leak-proof, period swimwear and designed our own collection of stylish, eco-friendly period-proof swimsuits for ladies and teens.

Comfort and convenience

When you think of period swimwear, does your mind automatically think of bikini bottoms with a bulky gusset that makes you feel like you’re wearing a diaper? You wouldn’t be the first to think so, but thankfully period swimwear has come leaps and bounds over the years. Comfort is key! We thoughtfully designed our period swimwear options with zero added bulk so they feel discreet and comfortable, just like your regular bathers.‌

Azure Belle period swimsuits are designed and tested to global standards to hold up to 6ml of menstrual blood and discharge, ideal for light to medium flow days. For comparison, a typical tampon or pad can absorb up to 5ml of menstrual blood. Plus, the InnovSwim® technology used in our period swimwear gives you the added convenience of feeling leak-proof, worry-free and confident in and out of the water.‌

Learn more about how our period swimwear works, here.

Stylish designs

Not only is our period swimwear comfy and convenient for endless pool and beach days all summer long, they’re also super stylish! We’re not here for daggy, boring designs. Many of our customers love our unique, bold Azure Belle period swimsuits designs and choose to wear them even when they’re not on their period. We’ve designed versatile styles, from chic bikinis, to comfy one-pieces with full bottom coverage, and long-sleeve swimwear tops for extra sun-protection or swims in the surf. With fashion-forward swimsuit styles and patterns, you’re sure to find a period-proof swimwear piece you love that suits your lifestyle.‌

Explore our collections and find your favourite fit, here.


Arguably, one of the number one reasons to make the switch to period swimwear is the added benefit of the positive impact you can have on the planet. Eco-friendly period-proof swimwear helps you reduce your environmental footprint and keep single-use period products like tampons and pads out of landfill.‌

Period swimwear is for the planet. It’s a zero-waste period solution for swimming as it can be washed and worn, time and time again. Make the switch and say goodbye to single-use disposable period products! All Azure Belle period swimwear and accessories are also consciously designed and manufactured, and shipped in sustainable packaging to be as low-impact as possible through every step of the journey.‌

Learn more about our commitment to sustainability, here.


We know after trying period swimwear, you’ll fall in love with it for how discreet it is. So many of our customers love our period-proof swimsuit designs because of how revolutionarily lightweight and discreet the designs are. Offering period swimwear that is completely discreet was top of mind for us when designing our ladies and teen collections. Though we feel there is nothing taboo or shameful about getting your period, we feel it’s every woman’s choice whether or not she wants to share that information.‌

The gusset of our period swimwear pieces are absorbent and leak-proof while ensuring they are lightweight, flexible so they don’t add any extra bulk. Splash and swim at any time of the month, worry-free, with stylish, discreet and eco-friendly period swimwear solutions from Azure Belle Period Swimwear. No one would ever know you’re wearing period swimwear or on your period unless you told them!‌

Ready to take the leap and step into a new chapter of confidence during your period? No more sitting on the sidelines or missing out on fun. Explore our Azure Belle Period Swimwear collection, thoughtfully designed for ladies and teens. With our 100% Happiness Guarantee to love it or return, there’s no reason not to try period swimwear today.


If you’re ready to take the plunge and start enjoying the water even on your period days, Azure Belle has a range of discreet period swimwear that’s perfect for hitting the beach, stretching with some laps or just chilling by the pool.

With our range of women’s period swimwear in one-piece and two-piece styles and teen period swimwear designed for anyone trying out period underwear for the first time, you’re sure to find the perfect fit. Shop our period swimwear online today, and never miss out on swimming even when it’s that time of the month again.

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